Daily Mail and Lauren Booth - Facts
Around April, I approached a writer who promotes an environmentally-friendly way of working.Now everything we do at New Age London is working holistically with the body and the environment. I strongly believe that if a client had a choice between taking a drug for life or undergoing drug-free long-lasting treatment, they should be given that choice. Just think of what goes into the manufacture of one bottle of pills, for example. I used to work in delivery and logistics firms, so I have a very good idea of the amount of fossil fuels spent on transport, the amount of vehicles needed, the manufacturing process and its toll on the environment. What seems like one bottle for one person quickly multiplies worldwide over the lifetime of the individuals involved. What if it was preventable? By a simple process, an empowering therapy?
This therapy is called EFT, short for Emotional Freedom Techniques, and has been used successfully by many, including Sandi Radomski with her Allergy Antidotes program. Last year, I had started a new regular workshop with my kinesiologist Dee Platt to educate the public about drug-free ways they can be free from allergies, sensitivities, and other influences on the human body. And this March, I started a new clinic in the City of London, where every therapist does EFT in addition to or as our main therapy.
So I invited this environmentally-aware writer to sample this treatment in order to spread the word, who then asked if her friend Lauren, who happened to be visiting, can come too. I said yes. Then thie writer said she couldn’t make it and Lauren wanted to come but on another day. Could we do that? Well, I really believe in spreading the word about this, so rather foolishly and without the use of a professional PR agent, I allowed Lauren into my clinic, knowing that she does work for the Daily Mail…
To cut a long story short, an assassination piece was published by the Daily Mail on September 12th 2006 on alternative complementary therapies, which Lauren put her name to.
I am bound by professional confidentiality and cannot give details of the therapies that Lauren had on the day, except to say that what we actually worked on and what she said we worked on were not the same. What I can reveal are some glaring facts. You read the facts, you decide what really happened and for whose profit.
The Facts
Brown Hair - My hair has never been black in my whole life - it has been all sorts of colours, but never black.
I am a scientist by training and in my beliefs - I am well known for my outspoken aversion to descriptions of eg electomagnetism in terms such as “kinetic energy†pouring down the body’s meridians!
No force - Lauren invited herself to the therapy free of charge.
No black trainers - I have blue trainers and grey trainers and had no black trainers for about 6 years.
The claim of 85% - This was a misquote from my brochure, which is freely available to all at my clinics and is in the possession of quite a few people who can attest to its authenticity and what it really says.
Holborn Viaduct is where Lauren visited my clinic and in front of many witnesses - Not East London as her article claims.
EFT is short for Emotional Freedom Techniques - Not Emotional Freedom Therapy, as the article claims.
False picture - Lauren visited me to sample our treatments on 19th April. The Daily Mail photographer came to take pictures on 24th June. Lauren called on the 24th to say that I should go ahead with the photographs but she was unable to leave the BBC in White City in time to make it. When the photographer arrived, he was most perturbed and stated that the Daily Mail were strict in their instruction to take a picture of Lauren doing the therapy with me, took photographs of me anyway and never used them, quite understandably. A picture of Lauren then appears in the article claiming to be doing EFT but not actually tapping an EFT point.
What I find really sad is that here was an opportunity for some genuine people out there with allergies and sensitivities to be free from their affliction and free from drugs. New Age London got publicity, any publicity being good publicity nevertheless, but this important opportunity for many was lost.
